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What All Small Business Can Learn from The Hobbit
We all know that The Hobbit could have been released with virtually no promotion and still been huge at the box-office. Everyone had been waiting years for its release and it was destined to be huge. But the brains behind the movie didn’t get lazy. I
Simple Steps to Make Your Business Un-Hackable
Anyone that has ever had their e-mail hacked knows just how annoying and scary of an experience it can be. So can you imagine what would happen if your entire business network was hacked? Sadly, this is something we all need to safeguard against. It’
Using SEO to Strengthen Your Brand
Search Engine Optimization—or SEO as all the cool kids call it—is one of those things that people either get or don’t get. There doesn’t seem to be an in between. Many small businesses that are just starting out can’t afford the often expensi
How to Make Sure People Are “Sharing” Your Brand
So your website is polished and looking sweet. Your blog is packed with Grade-A info that everyone within your target audience wants to know. And you’re even running a few specials that should be filling up your inbox and sending people barreling throug
Why Animals Could Work in Your Branding Practices
If you pay close attention to branding, you’ve probably noticed that a few themes for successful branding images seem to stick out. Simple yet exciting colors, snappy taglines, and even the way the logos are done. In terms of logos, one thing that has a
Making Angry Customers Happy Customers
In a perfect world, all of our customers would always be happy—so happy that they would tell all of their friends about our business and keep us loaded to the brim with satisfied customers. But the world doesn’t work like that. Every now and then,
Throwing a Great Launch Party for Your Brand, Business, or Product
You can find an excuse for a launch party at any point during the life of your business. If you’re just starting out, have a launch party to celebrate the fact that you’re now open for business. Or, if your doors have been open for a while, you can ha
4 More Great Brands to Follow on Twitter
Okay, so we obviously left a few brands out the other day. In all actuality, there are a ton of great brands to follow on Twitter. These are brands that do more than just inform their audience about their business and any specials or offers currently taki
5 Entertaining (and Hilarious) Brands to Follow on Twitter
Twitter is different than Facebook for a variety of reasons. Many users claim that a Twitter profile gives a better indication of a person or brand’s true identity, as they have to present themselves in smaller pieces and, all the while, must stay relev
Why Small Business Owners Still Need a Resume
So your business is doing better than ever and there seems to be no end to your success. Congrats! You’re achieved something that countless business owners have been trying to do for years. But even after success has come along and your business is g