3 Ways to Break the Monotony In the Office

3 Ways to Break the Monotony In the Office

Closing in on the weekend, most people tend to start acting aloof in the office. The promise of two days off over the weekend stirs certain motivations within many workers. As a small business owner, this is something that you can actually help promote

Two Easy Ways to Make Your Content More Interesting

Two Easy Ways to Make Your Content More Interesting

With so much content available online these days, readers have a limitless pool of content to read. This should scare you at least a little bit. After all, what is so special about your content that readers will want to spend time on your blog or websi

…And What Doesn’t Work on Vine

…And What Doesn’t Work on Vine

Yesterday we talked about things that can go right for your small business on Vine…so it only makes sense that we also talk about things that don’t work. After all...it’s 6 seconds of video. If you don’t know what you’re doing, it can waste a lo

What Works on Vine?

What Works on Vine?

Everyone and their mother has given Vine a try (seriously mom...stay off the computer). It's been fun to see the way that many people are utilizing it. Some people have managed to find their niche and are using it quite well. Others, not so much…

How to Make Your Brand More Relatable

How to Make Your Brand More Relatable

You may think that you have your brand right where you want it. But just because you’re pleased with how you’re being presented doesn’t necessarily mean that your public agrees. A big part of building a successful brand comes in the ability to relat

Why Your Small Business Should Take On Interns

Why Your Small Business Should Take On Interns

If your small business is growing and the workload is starting to stack up, your first impulse might be to place an ad to start looking for a new employee. But you can go another route, particularly during the summer. Have you considered hiring an inte

How to Create Engaging Content Every Time

How to Create Engaging Content Every Time

One of the hardest things about remaining relevant in an online atmosphere is the ability to keep readers coming back to your content. For sites that develop content on a daily basis, they really need to make sure they are hammering out creative and engag

Why Using an e-Book is a Great Way to Market Your Products and Services

Why Using an e-Book is a Great Way to Market Your Products and Services

Having your own e-book at your disposal can be invaluable—not only for furthering your business, but for cementing yourself as an expert within your industry. But it can also be a calling card of sorts. If you structure the book properly and have writte

Bad Translations of Marketing Slogans

Bad Translations of Marketing Slogans

When it comes to marketing, every single word needs to be carefully considered. You always want your audience to clearly understand your message and to not take you out of context. For the pros, this is easy. But there are some areas where even the pros g

How to Prepare for Launching Your Own Blog

How to Prepare for Launching Your Own Blog

The decision to start a blog for either personal or business use is not one that should be taken lightly. While many can be fun to maintain, you should always approach your blog as a valuable asset. For a small business your blog is important because it i