General BUZZ

Three Keys to Creating Repeat Customers
Any small business owner is going to understandably get excited when they secure a new customer. Yet what some business owners end up doing is overlooking the steps they can undergo to ensure that new customers become repeat customers. There are a few

How to Make Your Business Card Stand Out in a Social Media Driven World
Yesterday we discussed how business cards can still be used to effectively market your business. Sure, a business card doesn’t come with all of the nice bells and whistles that more advanced marketing trends offer, but they can still pack a punch.

The Business Card: A Forgotten Branding Relic
With everyone so caught up in trying to capture social media magic and looking for the next best thing in mobile marketing, many business owners seem to have overlooked one of the most common marketing tools out there: the business card. While business

Brand Discovery: How We Determine Our Brand
We’ve touched on the fact that just coming up with a great business idea is worlds short of figuring out what your brand will be. Determining what your brand will encompass and mean to you and your audience can be determined by taking the time to analyz

4 TV Shows About Work That We Could Learn A Thing Or Two From
Most of us retreat to the television when we want to escape the drudgery of everyday life. We lose ourselves in shows where we can laugh at others and enjoy a story. But have you ever noticed that a lot of successful sitcoms have been centered round w

Three Warning Signs That Your Brand Might Be in Trouble
We’ve all experienced ruts or out and out declines in business and productivity. Those of us that are lucky and know our industries well manage to rebound from such times and carry on as usual. Or, some of us can tell when our brand and business is i

Learn to Analyze Your Branding Strategies Before Implementing Them
One of the most common mistakes small business owners can make is to come up with that they think is a killer idea to improve their brand. These usually come in the form of strategies that seem like a road map to success. Be warned, though…often, the

Two Easy Ways to Make Your Content More Interesting
With so much content available online these days, readers have a limitless pool of content to read. This should scare you at least a little bit. After all, what is so special about your content that readers will want to spend time on your blog or websi

…And What Doesn’t Work on Vine
Yesterday we talked about things that can go right for your small business on Vine…so it only makes sense that we also talk about things that don’t work. After all...it’s 6 seconds of video. If you don’t know what you’re doing, it can waste a lo

What Works on Vine?
Everyone and their mother has given Vine a try (seriously mom...stay off the computer). It's been fun to see the way that many people are utilizing it. Some people have managed to find their niche and are using it quite well. Others, not so much…