Tag Archives: how to market with pinterest

3 Ways To Market On Pinterest Without Breaking The Rules

Many companies jumped at the chance to add another social network to their marketing strategy. However, Pinterest doesn’t allow any direct selling tactics. On sites like Facebook and Twitter, you could be rather direct. If you don’t want to be banned from Pinterest, learn the best ways to market without breaking any rules.

Coupon Collages

Pinterest has no rules against discounts and contests. If you offer coupons on your products and services, create a coupon board. This gets your offer to more people and creates new customers. Since people love discounts, they’ll share your board with their own friends and family. If you have multiple coupons, coupon collages are not only eye catching, but allow you to create coupon images for different sets of products.

Bundle Products

Just because you can’t sell on Pinterest, it doesn’t mean you can’t offer exclusive deals. Let your customers know that they will receive a special discount if they buy certain products together. Take pictures of special offer packages. In the caption, let customers know exactly how much they can save by using the bundle deal versus buying separately. This lets you advertise, provide a discount and increase sales.

Creative QR Codes

While the last image you may think of pinning is a QR code, don’t underestimate the power of posting scannable images. When posting a QR code on Pinterest, don’t use the typical blocking, black and white image. Instead, get creative. Some businesses create images within QR codes. They are colorful and artsy. They are eye catching enough to be shared and allow you to link to whatever you want.

By creating a board with QR codes, you can put all your current codes in a single location for easy access. Your customers will appreciate you making their lives easier.

You may not be able to open a store on Pinterest, but customers are visual people. Be creative with your marketing images and you will still increase your customers.

Bringing Pinterest To The Mix – Your New Favorite Tool

The latest social media craze comes in the form of images. By now, you’ve probably at least heard of Pinterest. Unlike other social networks, the site isn’t so much about updates as about sharing your interests through images. Many businesses have already discovered using images on Facebook and other social sites is a great way to generate buzz. Imagine using a site where images reign supreme.

No Clutter

Unlike Facebook where posts and images often get lost, images on Pinterest are easily organized so your followers can quickly find what they want. There are no games or status updates to compete with. Even comments are automatically minimized to create a clutter free space where the images tell the story.

Get Personal

Pinterest offers a unique chance to get personal with your followers. Post images which show your business in the community. Display the latest products in use by real customers. For instance, a restaurant my post pictures of happy customers enjoying the newest menu items or a pet store might post images of cute puppies playing with toys. The idea is to truly show potential customers what they are missing out on.

Network With Others

Pinterest isn’t just about you. Look for similar or complimentary businesses. Share their images with your followers. As with other social networking sites, take the time to network. You can also share the images of your followers when applicable.

Connect With Other Networks

Connect Pinterest with Facebook and suddenly you’ll see your Pinterest activity pick up. Many Facebook users are already on Pinterest. The pictures they share and post are listed on their Facebook walls. The same holds true for anything you share or post. If you’re new to Pinterest, this is the perfect way to gain a following. As the shares start to increase, you’ll find an entirely new following looking forward to your every image.

Less To Compose

Frankly, composing politically correct, non-boring status updates can be difficult at times. Pinterest takes away the pain by simply asking you to post images. The only thing you really need to compose is a caption and responses to comments.


Finally, Pinterest allows you to show off your humorous side by posting funny, non-offensive images (related to your business when possible) along with business photos. Followers love humor and personality. Take advantage of it.